What REALLY is SEO?
That’s one of the most worthwhile questions any new online business can ever hope to ask. Why? Because it will make or break any business whose chief method of receiving sales comes from internet searches from any of the major search engines available, such as Google, Bing, Yahoo, and lesser engines that are impacted by SEO best practices. These search engines have traditionally determined results ranking based upon keywords placed within the meta tags of the web site, in tandem with considerations such as non-use of dynamic URLs, careful keyword research and selection, and proper use of “rich” content (content that is rich in keywords).
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